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Post by account_disabled on Jan 23, 2024 10:30:10 GMT
It was important: Provide correct and timely communication. Restore control, making sure everyone is relatively safe and can continue to work. Determine what to do and NOT to do. Realize all this. If we talk about business challenges, the main thing was to ensure: Chain of goods stores. Preservation of goods and materials (inventory) in front-line zones. Operation of a new warehouse. Agree with partners on the terms of further cooperation, taking into account the huge losses. Can we say that you succeeded? In general, yes.
Looking back, I appreciate that we spent 7 months fruitfully Buy Bulk SMS Service and took the right and timely steps. changes in demand, decrease in purchasing power - how does Foxtrot adapt, what does it offer and what key consumer problems does the brand solve? Each of us who left or took our family from Kyiv to the western direction went through a kind of Customer Journey. We saw exactly what the consumer needed at that time:
Smartphones, other means of communication, extension cords, power banks and things that could compactly replace the usual everyday life, or help set up a new place. We issued (at the APU, TRO) or sold goods that were in stock; placed orders for more promising products, optimized the assortment according to existing demand. Some categories have become uninteresting to consumers, as was the case last year, or demand for them has, on the contrary, increased. For example, the trend towards replacing televisions with personal gadgets still exists.
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